Ways To Find The Best Credit Card Processing Services

You know what to look for in order to find the best retail merchant services credit cards company. Dependable service, accurate transactions, fast approvals, great customer service, and reasonable fees are all essentials in a card-processing provider. Knowing what to look for is an important start. But how do you find the ones that meet these criteria? Information about credit card processing companies can be scarce. It may seem like the only way to find out which companies are best is by trying them all out. But that can be very expensive and time-consuming. Are there better ways to find merchant services credit cards providers that will be best for your company?

 

Find Leads

 

Yes, there are better ways to find the best retail merchant services credit cards providers for your business. One way is by asking for leads from fellow entrepreneurs. You can ask your associates what companies they have worked with, and which ones they liked best, and which ones they liked least. Be specific in your questions. If they don’t mind sharing such information as the rates and fees they pay or paid with their providers, that can be helpful. Did they find surprise fees and charges in their bill sometimes?

 

Be Specific. Ask them to share specific experiences with their providers that illustrate why they like or dislike a particular provider. Often, experiences relating to customer service can be the straw that breaks the camel’s back. Ask how frequently their provider’s network went down, if ever. Did they ever have any problems with inaccurate transaction amounts or data? How quickly were funds typically transferred from cardholders’ accounts to your business’s merchant account?

 

If they ever had a need to contact customer service, how fast did they get through to a person? Did they have to leave a message and wait for a customer service representative to call them back? Was the problem resolved quickly and effectively? Were the customer service personnel polite and professional in their communications with them?

 

Word of mouth is often the best advertising for business merchant services credit companies. If a friend or associate is willing to recommend a company, that often is given more credibility than paid advertising.

 

Find Comparisons

Another way to find out who the best merchant services credit cards companies are is to find websites that compare these types of companies. There are companies that perform client satisfaction research for various industries, with questions and queries suited especially for that industry. For retail merchant services credit cards processing industry, some of the information that may be provided is the companies’ histories, the number of clients each company has, and the size of each company.

 

Client Surveys. Besides basic company information, performance is also assessed. Clients of various business merchant services credit cards providers may take surveys or answer questionnaires in which they are asked the same questions about the processing service that they use. Clients may be asked to rate and comment about their processing company’s

•             Fairness of fees

•             Customer service

•             Reliability/availability of service

•             Customer service

 

Questions asked in the surveys may be similar to these:

•             How would you rate the fees of your service provider charges? (Scale of 1-5, 5= excellent)

•             How often is your service unavailable due to the provider’s server errors or other problems that are the responsibility of the provider? (Very often, often, sometimes, not often, hardly ever, never.)

•             How would you rate the efficiency of the customer service department? (Scale of 1-5, 5= excellent)

•             How would you rate the courtesy of the customer service department? (Scale of 1-5, 5= excellent)

•             Rate the speed at which transactions are approved (Scale of 1-5, 5= excellent)

•             Have you ever had serious problems with your provider that were not resolved? If so explain.

•             Was your provider able to process a large quantity of transactions in a short, or sustained period of time without the system crashing, such as Black Friday, sales, or lunch rushes?

•             How often does your processing company deposit funds from credit card sales into your merchant account?

These are not necessarily the actual questions that are asked in the surveys, but they represent the types of questions that may be found on these surveys. The answers to the questions can be compiled and statistically analyzed to get a ranking of companies do best in each performance category.

 

Special Services. Client satisfaction research in retail merchant services credit cards providers can also address special services that are offered by some companies within the industry. Some of these services may include multi-currency processing, disaster recovery, fraud detection, gift card and loyalty card processing, and more. Each of these categories may have their own separate rating criteria and survey questions.

 

Searchable Rankings. Websites that provide this information may be searchable by format. That is, you may be able to search for providers based on whether or not they provide retail or point of sale processing, mobile processing, card-not-present transactions, or virtual terminals. It may also be possible to search by special services like multi-currency processing or other services mentioned above.

 

Only The Best. Depending on the company providing the data, a retail merchant services who wants to be included on the list may have to apply to be included. The application process may involve rigorous evaluation by trained statisticians. Sometimes only companies that achieve a preset minimum score may be included in the rankings. With this system, any company that is included in the rankings will be one of the best. The highest-ranking companies will be the best of the best.

 

Conclusion

 

You already know what you want in a business merchant services credit cards processing company. You want a company that is reliable, efficient, fast, accurate, polite, and reasonable in their fees, and has the formats and specialized services your company needs. You can learn who the best companies are by word of mouth and by finding an online website that provides rankings from research results on companies in the industry. In many ways, the best business merchant services credit cards processing company will be like a business partner. So treat the decision with as much importance as it merits.

retail merchant services

How to find the best credit card processing services.

How To Start An Online Business

If you’re like me you have wondered about how much work it takes to start your own online business. This is the wonder if every aspiring entrepreneur who understands the future of business. As more and more individuals get connected to the Internet, it is very difficult to not do business with people online. Most users are now turning to search engines and local search services in order to find businesses within their area. Even Ma and Pa shops are starting to utilize the Internet to their advantage.

 

If you’re truly dedicated to the idea of starting an online business it is essential you understand all of the various aspects that must be considered to actually build a service online. Depending on what type of service you’re planning on starting it is vital to understand that some services are vastly more expensive than others to start.

 

Website Design

 

Think about it for a moment. How else do you get people to find you without having a website design? You need an attractive website that visitors are going to want to stay on once they reach the page. In addition, you need to have a logo and images that illustrate the points you’re trying to explain so that your visitors are not confused about what it is that you’re offering. A well designed website can be the cornerstone of a successful business.

 

Traditional web design can cost upwards of $2000 depending on the size of the website. While smaller websites are generally closer to the $300 range, a lot of it depends on whether you’re having a freelancer assist you with a website or if a full-fledged web design company is handling the job. You need a brand, a unique website, and you need help understanding what kind of information you need to have on your website. A web design company will help you with every step of the way.

 

Website Hosting

 

You also need a solid website host to be able to keep your website up and running. This generally involves a $10 to $12 domain name that must be renewed on an annual basis. There are some domain registrars that will allow you to get a discount for a first time purchase as well for multi-annual subscriptions for the domain. Pay ahead and get a discount for the following years. Hosting itself is usually paid for on a monthly basis.

 

If your website is for a small business chances are a simple website hosting package will be able to support your website. If you’re offering an actual online business where the main goal is to attract visitors a dedicated hosting package is going to be the requirement. Shared or traditional hosting packages cannot cover large amounts of traffic and your website may disappear off the face of the Internet if your hosting package cannot handle the amount of traffic you’re receiving.

 

Communications

 

Even with an online business it is essential to ensure that you’re able to communicate with your customers clearly and easily. Virtual phone lines are easy to find online. Services like Skype and Vonage can provide your business with a direct line through the Internet complete with an actual phone number where you can receive calls. VOIP services can give your business a more professional feel with an auto attendant among other business features including extensions and multiple lines.

 

Payment Processing

 

For accepting payments it is important to have a payment gateway or an online credit card processing company ready to take the payments. An online payment gateway provides your company with a secure method of accepting credit card payments through a central location. Services like PayPal provide a familiar scene for buyers to use with a higher-than-average level of security to put them at ease. Selecting the best online payment gateway service for your company ensures you’ll be able to accept the payments whenever your customers are looking to buy.

 

Marketing

 

There are a wide variety of marketing and advertising opportunities through the Internet. If you’re looking to reach a specific audience, Google Adwords can provide you with the ability to target specific regions with advertisements that are specific to what the users are searching for. In addition, it is possible to segment audiences so that you’re specifically targeting the kind of users that would be most interested in what you have to offer. Other advertising services can provide you with new ways of reaching Internet users.

best online payment gateway

Find out what is required to start an online business.

Solutions For Authors Of Self-Published E-Books

Traditionally, ecommerce has been fairly simple.  A vendor would decide to sell something online, the buyer would provide a method of payment, and the vendor would then ship the item to the buyer.  Today, ecommerce has gotten far more complex.  Some items purchased using credit cards are strictly digital in nature.  For example, e-books have gained massive popularity.  With that, authors and vendors of self-published e-books are continually seeking newer and better ways of selling their e-books to maximize profits.

 

•             The nature of self-publishing

 

Instead of going through the system to have a manuscript published by a publisher—which involves finding an agent, writing under deadlines, making changes requested by the publisher, and finally only receiving a small percentage of sales—many authors choose to self-publish their works.  If you decide to self-publish a book or periodical, you will have to pay for all expenses out-of-pocket.  These include hiring editors, graphic artists, and web designers.  Many platforms for e-books can take a substantial percentage of your sales.  However, you will later get to keep 100% of all sales if you do everything yourself.

 

•             How NOT to make money with a self-published e-book

 

First, every author should write a book because he or she has something to say instead of as an easy way to make some cash.  There are no guarantees that your book will sell, but there are a few ways to guarantee that it will not.  If you choose to go the route in which you use a personal website as the main platform to sell your e-book, you need to make sure the website works.  Given that a customer’s credit card payment will essentially act as a gateway to accessing your e-book, it is essential that you find the best credit card processing ecommerce services for e-books.  Coding a checkout process that initiates the download of your e-book shortly after payment is received is not as easy as it may sound.  In addition, you probably want customer service on standby to help as soon as possible with any potential glitches on the customers’ end.

 

Online customers have also grown increasingly aware of potential online scams due to media coverage in several high-profile cases involving credit card processing and ecommerce.  Given that your website is likely not a household name, rerouting payments to a different site can make a number of customers decide to cancel the transaction.  The best credit card processing ecommerce service for this type of transaction will be ones that have options.  Often, you can pay extra so that customers can utilize the credit card processing service while remaining on your site.  Always remember that there are no guarantees that you will make money by self-publishing an e-book, but a faulty checkout system is one way to ensure that you will not make money until you find the best credit card processing ecommerce solutions for similar vendors. Also beware of the credit card processing fees associated with your use of the ecommerce solutions.

 

•             How TO make money with a self-published e-book with strategic marketing

 

Marketing is a crucial component to selling a self-published e-book regardless of whether you use a platform to process payment or sell the e-book on a personal website.  There are lots of different approaches to marketing a website.  These include public relations, social media marketing, and old fashioned networking.  It is very easy to go over budget quickly and lack any significant returns.  When you are the face of your book, you want to be sure that you represent your book well.  You need to know your strengths and weaknesses.  For instance, any life television or radio appearance can be fantastic or terrible.  While it sounds exciting, you probably know if you enjoy public speaking or tend to get stage fright.  Every marketing venture is the same way.  It is a change to either make your book look good or bad.

 

o             Public relations

 

Hiring a PR agent can be a great way to get your name out there and on to a high traffic site.  Keep in mind that any site that you associate with can be seen as a reflection of yourself and your product.  Getting an article about your book on a website that is a household name can be ideal.  Although it might cost a notable chunk of cash, it might be worth it.  Always go back and look at sales.  It’s nice if you were to get a ton of new visitors to your site after your PR investment.  However, it is only a worthwhile venture if those visitors turned into customers.  E-books are one of the ultimate online impulse purchases because customers get the product within minutes (at most) after they purchased it.  Thus, if a visitor decided not to purchase your e-book the first time he or she visited your website; it is unlikely he or she will do so later.

 

o             Social media marketing

 

Social media can make you and your book look really good or really bad as well.  For instance, it might look bad if 85% of your friends or followers were forthcoming about being in the adult entertainment industry and you are trying to sell a children’s book.  As always, you need to select a target audience.  NBC news recently reported that different popular social media sites can have very different primary demographics for their subscriber base.  Whereas some sites attract teenagers of both genders, other popular sites are most frequented by middle-aged women.

 

o             Face-to-face networking

 

Some people are natural at sales and thrive in an environment where they can mingle with others.  Other people are not.  Networking might be great for you, or it might not.  People who are naturally outgoing and genuinely enjoy chatting with others do best at networking events, not unlike authors who have a passion for writing tend to do best when writing and selling books.

 

•             To sum it up

 

Self-publishing and later selling an e-book is not that different from any other business, online or not.  You need to think about your strengths as well as your passions.  You also need to ask yourself if you want to become a self-published author for the right reasons.  Are you dying to tell the world a story about a personal life event, a topic that you have expert knowledge on, or just something you just made up to be entertaining?  If so, make sure that you do everything else the right way the first time.

credit card processing fees

Find out some of the best solutions for authors of self-published E-books.

What A Merchant Services Account Can Do For You

A merchant services account is necessary component for your business to accept credit and debit cards. But did you know that the best merchant processing services accounts offer a host of other benefits as well? They offer other services that can help you streamline your business and increase sales. If you aren’t taking advantage of these services, you may want to consider doing so.

 

Inventory Management

 

Most point of sale systems offered by merchant processing services come complete with software that integrates inventory management tools with its other features.  By keeping track of inventory at the point of sale you will be able to better assist customers. Not to mention that having this information in one system rather than in two separate systems you will streamline the reordering process and save your team members valuable time.

 

Track Sales Trends

 

The software also allows you to run real time reports and track sales trends. This will help you identify what marketing strategies are most successful and schedule staff accordingly for upcoming events.  The ability to analyze sales patterns is essential to grow your business.

 

Customer Information Capture

 

The best merchant processing services also allow you to capture customer information.  The customer’s sensitive financial information will always be kept private and secure, but business owners are often able to add a new customer’s information to their mailing list when a purchase is made using a credit card. The point of sale software usually has capabilities to customers’ e-mail addresses during the transaction if the customer chooses to give that information to you. This information can then be used for opt-in e-mail campaigns which will build customer loyalty. Using sales reports to analyze purchasing habits in combination with opt-in e-mail programs allows you to market the right products to the right people. Savvy business owners know that it costs less to retain an existing customer than it does to attract a new customer.

 

Customer Loyalty Cards

 

Most companies that offer credit card processing services will also administer customer loyalty cards and programs for an additional fee. Loyalty cards are used to store points that a customer earns each time make a purchase from the issuing business. When a certain number of points are accumulated, the customer can then redeem a reward. This may be a free item or service or a set discount on their next purchase. Again, customer loyalty cards can be used to track consumers’ buying behavior and design targeted marketing campaigns to this behavior. It is a relatively inexpensive way to increase the frequency of customer visits, boost sales and build customer loyalty.

 

Gift Cards

 

Gift cards can be preloaded with frequently requested amounts such as $20, $50 or $100. They can also be loaded with any amount that the customer chooses. The gift cards will then hold that value until the recipient chooses to redeem it for merchandise or services. The amount is then deducted from the card in much the same way that a debit card works.  Until then, you get to collect interest on the money. When the card runs out, it can be reloaded with additional funds or thrown away. Paper gift certificates are rapidly becoming a thing of the past. Customers and retailers both prefer gift cards, and for many good reasons. Here’s why:

 

•             Increase earnings. Retailers can earn interest on the money held on gift cards from the point of purchase until the time of redemption. This is an easy way to earn more money. You can also earn money from slippage, which refers to the dollar amount left on gift cards that is never used. With a gift certificate, you have to give change back. This is not true of gift cards. It is not uncommon for as much as 15 percent of the beginning balance of a gift card to go unused.

 

•             Convenience. When it comes to gift giving ideas, gift cards are as convenient as they come. Customers will appreciate anything you do to make their life easier. Gift cards can be purchased anytime—far in advance or at the last minute—and gift givers can give it with confidence, knowing that the recipient can use it to pick out the perfect gift.

 

•             Reduce theft and fraud. Gift cards are considered more secure than paper gift certificates because they require activation from a retail merchant processing account, making it more difficult to steal them from the retailer. Furthermore, they cannot easily be duplicated or counterfeited. If the customer happens to lose the card or it is stolen from their possession, there are merchant processing services that can void the card and issue one in many cases.

 

•             Branding. You can brand your business with gift cards that bear your logo, website and other information. Each time the recipient looks at the gift card, it will serve as a visual reminder of your company’s reputation. Studies have shown that the more familiar customers are with a company, the more comfortable they will be shopping there.

 

Mobile Apps

 

Many of the best merchant processing services also include free mobile apps for processing credit card payments on the go; all you need is a mobile device such as a smart phone or tablet and a Wi-Fi or 3G connection. Whether you are a local artisan selling your work at a craft show or a large company peddling your goods at a national trade show, mobile processing allows you close more sales and increase your profits. This is especially true when it comes to more expensive item as most people don’t carry much cash anymore. They will be more likely to make a purchase on the spot if you accept credit cards. They won’t have time to change their mind while they go to an ATM or find something similar from one of your competitors who accept credit card payments using mobile apps.

 

As you can see, there are many more merchant processing services offered than simply processing credit card payments. The best merchant processing service providers offer a wide variety of value added services that can benefit your business. If your existing account does not offer such services, it may be time to make a switch.

merchant processing

Find out about the benefits of having a merchant processor.

Tips For Choosing A Credit Card Processor

If you own a small business, and you have been reluctant to get a card credit machine because it seems like a hassle, or because it may cost you money, you are potentially losing out on a huge revenue stream for your business.

 

Visa and MasterCard reported that in 2011, debit card users racked up a total of 40.5 billion debit card transactions, totaling over $1.5 trillion. As of December 31, 2008, there were over 125 million MasterCard debit cards in circulation in the U.S. alone. A 2009 study showed that 72 percent of consumers used a debit card in 2008, up from 65 percent in 2007. This trend is particularly prevalent for individuals under the age of 65—another 2008 annual financial services study by Student Monitor indicated that 74 percent of college students’ spending is with debit cards.

 

Despite the obvious trend toward paying with plastic, some small business owners are still reluctant to get a card credit machine, citing high fees, not enough transaction volume, or a general lack of knowledge about how to choose the best card credit machine providers. Here are a few tips to help you choose the right processor for your specific needs as a unique small business.

 

Take Time to Decide

One of the biggest mistakes many small businesses make is to just go with the first card processor they find out about, or choose one in a hurry just to get the system set up. There are a lot of things to learn about card credit machine processing, and taking adequate time to research will help you compare each system objectively so you can choose the one that provides the right services and affordable fee structures.

 

One great place to start your search is on websites like MerchantAccountGuide.com. This free guide, provided by CreditCards.com (part of the Bankrate Online Network) provides an overview of all the different payment gateways and card processing companies so you can research them all before settling on one. The site also has the ability to search for the best card credit machine processing providers by type of business—including retail, internet, wireless, telephone, mail order, comprehensive payment gateways, alternative payment options, and mobile card processing.

 

Know the Fee Structures

There are several “common” fees that are charged almost universally by processors. Generally, when a customer pays with a credit card, the transaction will go through an intermediary before reaching the card company (Visa, MasterCard, Discover). The intermediary charges the merchant (your business) a fee between 2-5 percent to process the transaction, and pays a fee to the card companies from that percentage. American Express is an exception, putting money straight into a client’s bank account and charging fees directly instead of using the intermediary.

 

Many banks offer this service, and it may seem easy and convenient to do it through the bank, but with more than 400 intermediary companies out there, you can often get a better rate than what your bank would charge. Depending on your annual transaction volume, savings of even 0.5 percent on your card fees can quickly add up to thousands of dollars in additional profit.

 

Some of the most common fees, in addition to the base rate of 2-5 percent, include:

•             Per-transaction fees – a flat fee that is charged on each transaction, regardless of the total amount of the transaction. It’s usually between 10 and 50 cents.

•             Non-qualified fees – this amount is charged when your customer’s card is not present, for example, on phone orders where you simply key in the card number rather than swiping it. These can add up, so be sure to check this amount.

•             Statement fees – some companies charge a monthly fee for your statements, in addition to the regular fees.

•             Early termination fees – some contracts include a clause with a penalty for canceling the contract before it’s up. Be sure you weigh this potential cost up front when comparing different companies to get the best card credit machine.

 

Ask About Other Features and Services

Beyond just the fees that a company charges, it’s a good idea to ask about some of the other services they provide. While price is probably going to be a major deciding factor, it’s not the only thing card credit machine providers can do for you as a small business. Here are a few other questions you can ask as you shop around.

 

What kind of equipment do I need?

If you operate in a retail environment, you will need a card processing machine, also called a point-of-sale (POS) machine. Purchasing a new unit can cost anywhere from about $300-$1000 or more, depending on what features it includes, and whether it comes with the software. Some vendors offer this equipment as part of a package deal, while others may have options for you to get a better price by offering you a used (refurbished) unit, or the ability to lease instead of buy the machine.

 

What is required to connect the machine?

In some cases, the equipment may require a dedicated phone line (landline), or specialized equipment to connect it to the network. If you don’t have this equipment, getting it installed will add to your up-front costs, and potentially monthly costs as well.

 

When do I get paid?

For most business, cash flow is critical. No matter what kind of credit card processing company you choose, you need to know that the money will be deposited into your account in a timely manner after the transaction is complete. It generally ranges from two to five business days—in some cases that is to allow each transaction to get through a fraud-check system, but in other cases it’s just so the processing company can earn a little extra interest on the money the credit card company pays to them before disbursing it to your account. Try to find a processor with a short window between transaction and deposit to your account.

 

What about customer service and other extras?

Ask about customer support protocols, hours of operation, and options. Be sure the company provides customer service in a format that is convenient for you, whether that’s email, phone, toll-free phone, text, or mobile application. Some companies will also have additional perks like gift card processing, or special services to bundle your per-transaction fees so bookkeeping is easier on your end.

 

If you have been putting off getting a card credit machine at your small business because you’re not sure how to find the right one, use these tips to compare each different payment processor. Take time to thoroughly understand what each offers, so you can save money long-term by getting the best possible rates.

credit card processing

Some things to consider when choosing the right credit card processing company for your business.

Key Benefits Of Wireless Credit Card Processing

As the world changes, it is becoming more important for businesses to be able to keep up with advancing technology and emerging business strategies. With today’s economy the way it is, it’s especially important that businesses provide customers with more flexibility and versatility. Because the days of “cash-only” establishments are long past, businesses who do not accept credit card payments are losing out on large segment of the market. For consumers, credit cards make purchases more convenient and with how competitive many industries are, most companies simply can’t afford to ignore consumer preference. Credit card processing with a wireless credit card machine can help your business stay viable.

 

The Benefits of Accepting Credit Cards

 

Merchants who accept credit card payments enjoy several significant advantages. On the flip side, merchants who don’t accept credit cards are at a disadvantage when it comes to the competition. Let’s review a few of the reasons why.

 

•             More revenue: Studies show that when cash only businesses change their policies and begin accepting credit cards, sales volumes tend to double or even triple.

•             Customer trust: Consumers who see store windows or advertisements that indicate credit cards are accepted tend to develop a sense of trust with the associated companies and are more apt to spend their money with those businesses.

•             Better cash flow: Taking cash or checks only can sometimes mean that you have to wait for checks to clear or for clients to drum up enough cash when you send an invoice. Accepting credit cards means funds reach your account faster.

•             Better customers: Research has found that consumers who use credit cards are more likely to buy more merchandise—two and half times more merchandise than consumers without cards. If you don’t accept credit cards, then you’re missing out on this more lucrative section of the market.

•             More convenience: Nowadays, people don’t like to hear that they can’t do this or that. Merchants that do not accept credit cards are denying customers the opportunity to decide how to pay for their purchases, and that can drive potential business away.

•             Competitive edge: With how many merchants there are nowadays that accept credit cards, it’s more likely than not that potential clients can find a business offering services similar to yours that will accept card payments if you don’t. The ability to accept cards keeps you on an even playing field with other businesses in your industry that also accept cards and gives you a leg up on the competition that doesn’t.

 

Wireless Processing

 

In addition to the benefits of accepting card payments, the best wireless credit card machine gives you several more advantages. Getting set up with credit card processing usually involves getting a merchant account with a financial institution to process transactions, acquiring hardware and programs, and installation. When you choose to install wireless terminals or use mobile card processing tools, you increase your business’s flexibility.

 

More Market Opportunities

 

Being tied down to a single location can put the brakes on your business fast, especially if your services are inherently mobile. The ability to take a small 3G wireless credit card machine with you allows you to do business wherever business is happening. Merchants who visit trade shows or sell goods in open air markets need the ability to get paid on the spot. If accepting cash or check only has previously been the case for you in these types of situations, then expand your options and start using wireless processing. Your customers will appreciate the choice and you won’t mind handling more transactions.

 

Ditch the Phone Lines

 

More and more, being tied to a landline is cumbersome and expensive. According to a report released in 2011 by the National Center for Health Statistics, at least one-fourth of all US households do not use landlines, and the number keeps growing, especially among younger people. If all of society is trending towards wireless freedom, consumers are going to expect more and more flexibility from the businesses that serve them. If your business can’t keep up, your company could lose viability and eventually be labeled as outdated. Besides all that, getting rid of phone lines allows you to say goodbye to those expensive monthly payments.

 

Swipe Cards and Get Lower Rates

 

Using a wireless credit card machine to process mobile payments could get you a lower monthly rate from your processing company. Credit card processing companies can complete transactions when card information is manually entered and not swiped, but they will usually charge you more to do so. Why? Transactions that don’t require the actual card to be present are more likely to be targeted for fraud, meaning that processors charge more to protect themselves in case the credit card holder initiates a chargeback. Wireless processing that still allows you to swipe cards gives you the mobility you need plus the rates you want.

 

Lightweight Equipment

 

Perhaps the idea of lugging a wireless credit card machine around seems off-putting. However, when you use the best 3G wireless credit card machine on the market, not only can you process credit card transactions anywhere, but the machine is light enough and compact enough that it can fit into your pocket, your bag, or wherever else you may need to put it, giving you total freedom to take payments where and when the occasion arises.

 

Conclusion

 

Being able to accept credit card payments anywhere and everywhere is becoming increasingly important in modern markets. Accepting credit card payments can provide your business with several benefits, including raising revenue, fostering customer trust, improving your cash flow, allowing customers more choices, and augmenting your competitive edge. On top of that, the best wireless credit card machine allows you to be more mobile and to seize revenue opportunities as they arise. Wireless processing also frees you from burdensome phone lines. Swiping cards through a wireless reader can also help you save money by giving you access to lower monthly rates from your processor. And last but not least, lightweight hardware that fits in your pocket provides true mobility so you can take payments in the store, at outdoor events, or when you’re showing wares at a specialized craft show—in short, wherever you do business.

mobile payments

The advantages of wireless credit card processing.

 

The Point Of Sale POS Hardware

The evolution of Point of sale technology is more dominant these days more than ever. There was a time when you went to the store to purchase a product and were asked to swipe your credit card. For most merchants, having that kind of technology back then seemed like the cutting edge, but today, that pales in comparison to the Best Point of Sale POS process. Back then, business owners only had access to the credit card machine as a convenience to their customers and to make their business more efficient. Today, this would be considered outdated. If you own a business in this current technology driven environment, you will have to follow the trend, get with the program and not be left behind.

 

With a modern day POS system, business owners will be able to automate all their data for a smoother business operation. Additionally, with the POS system, you can assimilate your inventory and sales data. These automated features will help you to generate your reports faster and easier rather than using the manual method that was previously being used.

 

The Best Point of Sale POS Systems comes with both hardware and software, which are very user-friendly. The point and click system is intuitive, interactive and efficient. If you are using the traditional credit card swipe or a cash register, you should definitely switch to a POS system. This would be one of the most significant business decisions anyone could ever make, especially because of the high level of automation and the various options of hardware that it provides.

 

The hardware has some great elements to read, transfer and process information that is important to the daily operation of the store. Here is a brief overview of the components that are used in a POS system:

 

•             The computer workstation: This is the very core of the hardware. Without it, the hardware would not be able to power up. The PC hardware holds the software, which is the integral part of the data processing.

 

•             Monitor: The monitor is a visible screen that displays each transaction. There are some monitors that have a touch screen. This allows the user to select data right from a graphical interface. It requires a simple touch in the appropriate area of the screen using the finger. There are other monitors used only for displaying information. The pole display is optional, but it offers the customer a chance to view their transaction, the total and the amount tendered.

 

•             Keyboard: The keyword is used to input information. However, this is used only if you opt to go without the touch screen display. The keyboard is the main interface in this case. Keyboards range in a variety of choices – starting with the typical 101-key prototype that is similar to a home computer. Special keyboard functions would be necessary for supermarkets and restaurants and these can be programmed into the keyboard.  When making a keyboard selection, you have to think about the size and the functionality of the magnetic strip reader.

 

•             The server: This acts as another computer. It is usually hooked up by a network or computer workstation. The server holds all the pertinent data of the POS system. This benefits the business because it keeps the data secure and in one place.

 

•             Bar code scanner: This makes it easier for the cashier to scan the bar code faster. The information collected from the scan is sent directly to the central POS system. The bar code is then matched to items on the inventory list. With bar code readers, you can prominently boost the efficiency and client turnaround. Scanners generally differ in size and technology. Most commonly used are smaller scanners that can be held in the hand. This works better for smaller retail businesses. For larger retail stores, an embedded scanner is more popular and operational.

 

•             Credit card swipe: The credit card swipe is incorporated into the POS system and it speedily approves the credit card that the customer swipes. The information is then transferred and logged into the system. As many consumers are using their credit card and debit card to make purchases, credit card swipe machines are important to the success of any business.

 

•             Receipt printer: A customer should receive a receipt after each transaction. These can be printed straight from the POS system. It is more efficient than the traditional cash register where rolls of paper have to be replaced by the cashier on a regular basis. The printer cuts the receipt and prints customized information that may include the logo of the store and any contact details. This is a priceless tool because it fosters company marketing and branding. A few receipt printers will be able to read the numbers and symbols at the bottom of the customer’s check and these would include routing numbers and bank account numbers.

 

•             Cash drawers: A secure cash drawer is vital to any business. It is the place where the cashier puts the money and gives back change to the customer. It organizes the cash and allows for appropriate and faster money handling during each transaction. There are different drawer sizes, colors and styles. The money tray or cash compartment, however, should be your main concern. The cashier should have enough space to put coins and bills. The cash drawer is a separate component of the POS system. However, it is best to link them to the POS system by connection via a serial port.

 

Portable Hardware Equipment

 

If your business is fast paced such as a restaurant, fast food or large retail department store, it is best to choose the portable version of the Best Point of Sale POS Equipment. These are wireless, networked or handheld. These devices are great for making it easier for employees to move around the store and check inventory and prices from anywhere in the store. This option will save the employees time and provide an opportunity for employees to be better able to assist the customer.

 

Your employees no longer have to go back and forth to find out if items are in stock or not. The handheld portable device does the job quite effectively. With this new efficiency, sales will increase as well as productivity.

POS system

Different components to your pos system.